Vision
If intends to be the leading insurance company in the Nordic region and the Baltic countries with the most satisfied clients, the foremost insurance expertise and the highest profitability.
Business concept
If offers value-for-money insurance solutions that provide clients with confidence and stability in their business undertakings, housing and everyday lives.
Objective
If's objective is to establish better long-term customer satisfaction and profitability than the competitors, and have a high level of creditworthiness.
